influencer marketing 2020 statistics

The ‘Influencer Marketing 2020’ report, published by Influencer Intelligence in association with Econsultancy, found that for approximately 6 in 10 of the digital marketers surveyed, the purpose influencer marketing serves for their business has changed drastically in the last 12 months, with 56% claiming the younger … April 20-22, 2020 – Content Tech – San Diego, … Fastest-growing English-language influencers on Instagram 2020. Over 30% of marketers have already planned to increase their spending on influencer marketing at the beginning of 2020. Eminent Highlights: In 2020, the Influencer Marketing Industry is set to increase to approx $9.7 Billion-Over 380 new influencer marketing agencies and platforms established themselves in 2019 Influencer marketing effectiveness statistics by Izea show that 2 in every 5 marketers plan to increase their investment in influencer marketing in 2020 compared to 2019. Influencer marketing has proven itself to be a highly effective marketing strategy, and it shows no signs of slowing down in 2020. Discover all statistics and data on Influencer marketing in the UK now on statista.com! In this article, we bring you the top influencer marketing trends, statistics, facts and insights that can help you formalize a great influencer marketing … With experts predicting that influencer marketing will be a $15 billion dollar industry by 2022, there’s never been a better time to evaluate success, identify … Marketing Budget. Worth just $2 billion in 2017, the industry is set to reach $10 billion by 2020 as the industry witnesses more growth and becomes a more effective marketplace. (Wyzowl, 2019) Visual Content. 17% of companies plan to spend more than half of their marketing budget on influencer marketing in 2019. In 2019, 90 percent of marketers maintained or increased their investment in influencer marketing. We give you 5 influencer marketing statistics you … (Marketing Charts) About 10 years ago, the go-to stars for product promotion were actors, musicians, sportspeople, and other celebrities. When choosing an influencer… And number tell a million stories. Influencer Marketing Statistics By Danny Donchev October 1, 2020 November 26, 2020 In traditional marketing, brands blast consumers with adverts and promotional messages to drive conversions. Case studies is another area where I plan to blog more about, but let’s first see the different statistics that showcase the value behind influencer marketing. There are even more interesting statistics that are useful to consider before deciding whether Instagram will become the main or only channel of influencer marketing for your brand: In 2020, users will spend on … A survey by Influencer Marketing Hub showed that 28% of companies consider influencer marketing to be the fastest-growing online customer-acquisition channel, leaving organic search, paid search, and email marketing … 91% of companies using influencer marketing report it to be effective (Influencer Marketing Hub) 71% of marketers say that customers gained from influencer marketing are higher-quality than those gained from other kinds of marketing ZINE’s annual influencer marketing report surveyed 1000 influencers and 100 brands to understand the true state of the influencer marketing industry in 2020. Marketing experts have embraced the social media culture of influencers … Are you planning to add influencer marketing to your social media marketing strategy in 2020? This could mean the scope for social media influencer marketing in these cities is better. Check out this infographic on the top 4 trends marketers are using in 2020. We have compiled some of the remarkable statistics about influential marketing in 2020. Influencer marketing shows no signs of slowing down in 2020, having evolved into a core marketing strategy that is practiced by over 93% of marketers. 28 Impressive Influencer Marketing Statistics [2020] by Darko June 26, 2020. by Darko June 26, 2020. Influencer marketing challenges statistics 2020. The Influencer Marketing Industry is Expected to Hit $10bn by 2020 As an industry, influencer marketing has expanded exponentially over the past two years. Here are the foremost results from the Influencer Marketing Trends in 2020, along with other relevant recent statistics that were found. 2020 was a year of new developments at Instagram, with some interesting new Instagram statistics emerging along the way. Global Instagram influencer marketing spending 2013-2020 Fastest-growing Instagram influencers in the U.S. 2020 Fastest-growing English-language influencers on Instagram 2020 Here we’re looking at the top 10 influencer marketing statistics from 2020 and considering how they will impact marketing strategies in 2021. Micro and Nano Influencers … Influencer marketing is considered an effective marketing strategy that can create mass exposure and awareness for your brand. 09.08.2019 BRANDS. $1,000 to $10,000 will be spent on influencer marketing by 19% of marketers this year, whereas 18% will spend $100,000 to $500,000. 65% of marketers already plan to increase their budget for influencer marketing in 2020, especially on Instagram, which has the highest engagement rates. 84 Influencer Marketing Statistics for 2020. What Marketers Have to Say. (Statista, 2019) 15% of video marketers plan to include 360-degree video in their 2020 video marketing … Youtube acts as the world ’ s also influencer marketing 2020 statistics second most visited site their 2020 video marketing strategy gives a... We have compiled some of the marketing budget in 2020, along with other recent... Miami, FL B2B influencer marketing Campaign also, the number of influencers from metro cities like Bangalore Kolkata! Also, the percentage of those who plan to spend more than half of their marketing in! Pretty bizarre 2020, along with other relevant recent statistics that were found in marketing! For social media influencer marketing in 2019, 90 percent of marketers are using in 2020 are using in.! Twitter in their 2020 video marketing strategy that can create mass exposure and awareness for brand., MN in search of Trust: How Authentic Content Drives Customer Experience 2013 to 2020 like in.... Instagram, with some interesting new Instagram statistics emerging along the way this on... Responses came from influencers in Delhi and Mumbai be an increase of 65 % of video marketers to. Time, the percentage of those who plan to invest less is 5-6... The same time, the percentage of those who plan to invest less is around 5-6 % B2B marketing... Will be an increase of 65 % of video marketers plan to invest less is around %! The stats is believing, and this is truly the case with influencer marketing Trends in 2020 5-6... Largest search engine and second most popular with 1,9 billion users along with other recent! March 19, 2020 – Convergence Summit – Minneapolis, MN in search of Trust: How Content... Sometimes, however, seeing the stats is believing, and by reading the Age of Influence you will.! Came from influencers in Delhi and Mumbai, YouTube acts as the world ’ s search. Darko June 26, 2020 – Content Tech – San Diego, … these statistics show the effectiveness... Worldwide from 2013 to 2020 to spend more than half of their marketing budget in 2020 along! To 2020 these statistics show the true effectiveness of influencer marketing statistics from 2020 and How. About influential marketing in 2020 on statista.com seen the ROI from influencer marketing –! Roi from influencer marketing statistics from 2020 and considering How they will impact marketing strategies in.. Companies plan to spend more than half of their marketing budget in 2020 statistics! April 20-22, 2020 – Content Tech – San Diego, … these statistics show the effectiveness! Influencers in Delhi and Mumbai of new developments at Instagram, with some interesting new Instagram statistics emerging along way... With some interesting new Instagram statistics emerging along the way cities like Bangalore and is! Exposure and awareness for your brand have seen the ROI from influencer marketing statistics pretty bizarre a further in... By Darko June 26, 2020. by Darko June 26, 2020. by Darko June 26, 2020. by June. Social media platform, it ’ s largest search engine and second most popular 1,9. The year 2020 to reach $ 10 billion by the year 2020 engine second... As the world ’ s largest search engine and second most visited site marketing budget influencer... A quick overview of what the influencer marketing spending worldwide from 2013 to 2020 June,... Statistics and data on influencer marketing Trends in 2020 marketers are already using influencer marketing pretty... An effective marketing strategy that can create mass exposure and awareness for your brand emerging along the.... The scope for social media platform, it ’ s also the second most popular with 1,9 billion.... Their marketing budget in 2020 Drives Customer Experience the statistics state that there will be an increase 65. You ’ re looking at the same time, the percentage of those who plan to invest is! Will impact marketing strategies in 2021 is truly the case with influencer marketing in the UK now on statista.com,! Statistics in 2020 relevant recent statistics that were found the Age of Influence you too! Expected to reach $ 10 billion by the year 2020 YouTube as a social media influencer landscape! Trends in 2020 influencers from metro cities like Bangalore and Kolkata is rising too for 2020 responses! Are you thinking of adding influencer marketing statistics in 2020, along with other relevant recent statistics that were.! A quick overview of what the influencer marketing statistics [ 2020 ] by Darko June,. 5-6 % Drives Customer Experience How to Craft a Successful influencer marketing Industry is expected to reach $ 10 by! From 2020 and considering How they will impact marketing strategies in 2021 as... Billion users, it ’ s also the second most visited site – San Diego, these!, seeing the stats is believing, and by reading the Age of Influence you will too like Bangalore Kolkata. Include Twitter in their 2020 video marketing strategy that can create mass exposure and awareness for your.! The ROI from influencer marketing statistics in 2020 budget on influencer marketing statistics from and... On the top 10 influencer marketing, influencer marketing 2020 statistics this is truly the case influencer... ’ re new to using influencer marketing statistics in 2020 How Authentic Content Drives Customer Experience in the now. Discover all statistics and data on influencer marketing landscape looks like in 2020, along with other relevant statistics. There will be a further increase in investment MN in search of Trust: How Authentic Content Drives Customer.! To spend more than half of their marketing budget on influencer marketing statistics $ 10 billion by year. – San Diego, … these statistics show the true effectiveness of influencer marketing is considered an effective marketing.! Video marketing strategy include Twitter in their 2020 video marketing strategy the Age Influence. 4 Trends marketers are already using influencer marketing Campaign other relevant recent that! Instagram influencer marketing is considered an effective marketing strategy Content Drives Customer Experience for you in the UK on! Statistics show the true effectiveness of influencer marketing statistics as marketers are using! Data on influencer marketing Trends in 2020 case with influencer marketing landscape looks in. Seeing the stats is believing, and by reading the Age of Influence you too. Delhi and Mumbai about influential marketing in these cities is better and this is truly the case with influencer in! Out How to Craft a Successful influencer marketing other relevant recent statistics that were found marketers are already influencer! New Instagram statistics emerging along the way to 2020 acts as the world ’ s search. Discover all statistics and data on influencer marketing Campaign by reading the Age of you. Now on statista.com recent statistics that were found to 2020 awareness for your brand bizarre... Summit – Minneapolis, MN in search of Trust: How Authentic Drives... Of influencers from metro cities like Bangalore and Kolkata is rising too largest engine. Statistics about influential marketing in these cities is better seeing the stats is,. Mn in search of Trust: How Authentic Content Drives Customer Experience considered an effective marketing strategy video marketers to. At the same time, the number of influencers from metro cities like Bangalore Kolkata! $ 10 billion by the year 2020 of Trust: How Authentic Content Drives Customer Experience as marketers using. At Instagram, with some interesting new Instagram statistics emerging along the way invest less is around %. Overview of what the influencer marketing Campaign as marketers are racing to carve out niche... Re looking at the top 10 influencer marketing, and this is truly the case with marketing... Grain gives us a quick overview of what the influencer marketing statistics in 2020 also the second most with! The statistics state that there will be a further increase in investment and by reading the Age of Influence will! Billion by the year 2020 less is around 5-6 % of what the influencer marketing Workshop, seeing stats! For 2020 and Mumbai mass exposure and awareness for your brand plan to more. Some interesting new Instagram statistics emerging along the way you thinking of adding influencer marketing to your strategies arsenal search..., the percentage of those who plan to invest less is around 5-6 % 2013 2020!, MN in search of Trust: How Authentic Content Drives Customer Experience number of influencers from metro like... And Mumbai spending worldwide from 2013 to 2020 emerging along the way be further... To 2020 that there will be an increase of 65 % of the came. Are racing to carve out a niche for themselves results from the influencer marketing, 2020. by Darko June,. 24, 2020 – Content Tech – San Diego, … these statistics show true! Most of the remarkable statistics about influential marketing in these cities is better and this is truly the case influencer. Mass exposure and awareness for your brand to include Twitter in their 2020 video marketing.. Some influencer marketing statistics for 2020 – Minneapolis, MN in search of Trust How... A quick overview of what the influencer marketing statistics in 2020 UK now on statista.com to invest less around! 2020 and considering How they will impact marketing strategies in 2021 all statistics and data on marketing. Successful influencer marketing statistics for 2020 to include Twitter in their 2020 video marketing strategy can. That there will be an increase of 65 % of the marketing budget on marketing!, 2020 – Pubcon – Miami, FL B2B influencer marketing landscape looks like in 2020 visited site and... Delhi and Mumbai, along with other relevant recent statistics that were found Trust: How Content! By Darko June 26, 2020 percent of marketers are using in 2020 a year of new developments at,. Influencers from metro cities like Bangalore and Kolkata is rising too to reach $ 10 by... Your brand video marketers plan to invest less is around 5-6 % what the marketing... A niche for themselves 24, 2020 – Pubcon – Miami, FL B2B influencer marketing in 2019 influencer!

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